Marketing

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Items You Can Request from the District Marketing/PR Team

• District branded t-shirts
• District branded water bottles
• District branded pens
• Decals for sponsors, members, and partners for business doors and windows
• District branded step-and-repeat backdrops available to borrow
• District branded tote bags and drawstring backpacks in various sizes 
• Custom, printed promotional material for clubs
• Custom stickers for clubs
• Facebook boosted posts
• Customized mailers for club special events
• Press releases for special events
• Short videos for local presentations

Items You Can Buy at Cost from the District Marketing/PR Team

• Kiwanis scarves
• Table runners
• Roadside “Kiwanis Serving Here” signs
• District coloring/activity books for kids

Downloadable Resources

• 25 Quick and Easy Marketing Tools for your Club – Check out these ideas that can help you get the word out to your community and potential members!
• Electronic Payment Systems Options – Written by Mark Jones and Marshall Kregel using online references
• Warm calls vs. Cold call – why PR and Marketing is so important to your club in an easy-to-understand format. 
• Pitching to Sponsors – Useful resource for event organizers.
• Corporate Membership Program – This document explains what a corporate member is and also explains the difference between a Partner, Member, and Sponsor.
• The Path of Least Resistance How to get your story in the local media. Written by Mark Jones, former District Marketing team member.

Club Marketing/PR Tools

• Club Marketing Health Checkup – Ask yourself these 10 questions about your club and contact the district marketing team if your club needs help in any areas. If your club scores a 50 or below, lets work on your club’s communications programs.
• Club Marketing Plan – create a marketing plan for a service, fund-raising, or membership project. 
• Sample Sponsor Letters, Forms, Donations – These handy forms, created by successful clubs around our district, can be used by your club with some minor modifications.
• The 10×10 Plan – marketing options for your club

Social Media Collateral

• Sample Posts for Arts and Kids Program – These images can be modified by the district Marketing team or you can create new ones. The district uses Canva for quick infographics and videos. 
• Official Logos and Branding This link takes you to the Kiwanis International website – branding page where you will find lots of great material.